PhD & DBA programmes:

• Questionnaire survey design
• Sampling design
• Quantitative data analysis

MSc programmes:

• Quantitative methods

PhD/DBA supervision

I have supervised 24 PhD/DBA students through to completion.

Subject areas supervised:

• The role of tourism in urban regeneration
• The impact of transportation on tourist behaviour
• Compulsive purchase behaviour
• Service failure and recovery in hotels and aviation
• Customer service and loyalty in luxury Malaysian hotels
• Thanatourism visitor motivation and behaviour
• The impact of consumer cynicism on ethical consumption
• Consumer decision making and vacation choice behaviour
• Slow tourism experience and behaviour
• Tourism governance in post-war Kosova
• Empowerment and women's adventure tourism
• The value of category management relationships in retailing
• Shared leadership for events in experiential agencies
• Urban lifestyle and deprivation
• Minoritized ethnic undergraduate students' experience, performance and attainment

 Ongoing supervision:

• Attitudinal and behavioural analysis of sustainable aviation and the climate crisis 
• Impact of food addiction on weight management for overweight or obese older dieters
• The role of ESG in consumer decision making in the food hall sector
• Consumer motivation for and experience at agricultural shows