Pallavi Singh is a Senior Lecturer in Marketing at Sheffield Business School, Sheffield Hallam University, Sheffield, UK. Before commencing her academic career, she was a Civil Servant in India. She obtained her PhD in Ethical Marketing from University of Sheffield Management School, Sheffield, UK; her MBA in Marketing also from University of Sheffield Management School (SUMS) UK; her Masters in Hindi Literature (Silver Medallist) and her Bachelors in Physics from the prestigious University of Allahabad in India.  Her research interest includes environmental education in schools, and higher education institutions, sustainable consumption in families, socialization theory, green consumer behaviour and child influence in family purchase decision making. Her work has been presented at the Academy of Marketing Conference, World Environmental Education Congress and many more conferences across Asia and Europe. She is a reviewer with number of publications like the Journal of Consumer Behaviour, South Asian Journal of Global Business Research and Journal of consumer ethics. She serves as consultant for social businesses, charity organisations and not for profit organisations .

Qualifications

• 2015 to 2017: Post Graduate Certificate - Learning and Teaching in Higher Education, Sheffield Hallam University
• 2016: PhD Ethical Marketing, University of Sheffield
• 2009: Master of Business Administration, University of Sheffield
• 2002: MA Hindi Literature, Allahabad University, India
• 2000: BSc Physics, Chemistry, Mathematics, Allahabad University, India