Gérard Jones is a UEFA A Licence coach and FA Advanced Youth Award holder with around two decades experience working across elite and grassroots levels in the UK, USA, North Africa and Asia. He is a U.S. Soccer Federation and UEFA Coach Educator. He previously worked as Head of Coaching at Bristol Rovers FC, U21 Assistant Coach at Bradford City AFC and Lead Academy Coach at Rochdale AFC in the English EPPP Academy system, and has gained experiences as an Elite Coach Educator and National Technical Direction Executive with the Royal Moroccan Football Federation where he was responsible for all coaching education, game model creation, mentoring coaches and also assisted coaching across U15-U20 Moroccan Youth National Teams. He has also worked as a first-team Head Coach in the professional game at Visakha FC in the Cambodian Premier League and as the Bangladesh U20 Men's National Team Head Coach competing in the AFC U20 Asian Cup Qualifiers China 2027 in Uzbekistan.

Gérard has significant experience as a leading Director of Coaching and Executive Director across various levels in the U.S.A., including at MLS Sporting Kansas City within their youth department as a Director of Coaching, Sporting City - North Region where he created and established Sporting City from zero into one of the largest and most successful youth programs in Kansas City.

He is a Qualified Teacher with a PGCE in Lifelong Learning from Huddersfield University, holds an MSc in Performance Coaching from Stirling University, and a second masters degree with a Masters in Sports Directorship from Manchester Metropolitan University.

Gérard  is currently in the final stages of a PhD in Skill Acquisition at Sheffield Hallam University. His research focuses in ecological dynamics, and how coaches can use verbal feedback to guide visual search. Gérard has authored several articles in coaching and is a strong advocate for player-centred, game-like, enquiry based learning methods